Built for Indian equity investors

Your personal
Investment Cockpit

Stop managing your portfolio in spreadsheets. Margin gives you DCF valuations, XIRR, capital gains tracking, and custom price anchors — all in one place.

margin · dashboard
Margin dashboard

Imports from

Zerodha Groww Upstox AngelOne · NSE BSE

Capabilities

Everything a serious
investor needs

Valuation

DCF and Reverse DCF. Model your convictions and track them against current price.

Valuation

Allocation

Set target cost allocation. Track gaps and live portfolio weight at a glance.

Allocation

Custom Price Anchors

Set your Buy, Add, Reduce, or Exit prices. Track every stock against your own thesis.

Custom Price Anchors

Holdings & Trades in One Place

Upload CSV/Excel from Zerodha, Groww, Upstox, or AngelOne. Multiple files, multiple accounts.

ZerodhaGrowwUpstoxAngelOne
Holdings & Trades in One Place

Analyse Anything

XIRR, capital gains, tax — for individual stocks, custom lists, or your entire portfolio.

Analyse Anything

NSE & BSE Support

All stocks from both NSE and BSE are supported. No real-time price or fundamentals data.

NSEBSE
NSE & BSE Support

DCF Valuation

Project earnings forward,
find the fair value

DCF in Margin lets you build a full financial model — project revenue growth, operating margins, depreciation, tax, capex, and working capital year by year.

Discount the resulting free cash flows back to today to get an intrinsic value. Compare it against the current price to decide whether the stock is worth buying, holding, or avoiding.

Try DCF Valuation

DCF Model Inputs

Revenue Growth Rate

Next 5 years

18%

Operating Margin

Stabilising assumption

22%

Discount Rate

Your required return

12%

Intrinsic Value (per share)

₹1,840

vs current price ₹2,340 — 22% premium to fair value

Adjust growth or margin assumptions to stress-test your thesis

Reverse DCF

Know the growth rate
the market expects

Instead of forecasting cash flows forward, Reverse DCF works backward. Enter the current market price and your discount rate — Margin tells you the implied growth rate baked into the stock's valuation.

Compare that against your own growth thesis. If the market's expectation seems too optimistic, you know to wait. If it's too pessimistic, you've found an edge.

Try Reverse DCF

Reverse DCF Calculator

Current Market Price

Live quote

₹2,340

Discount Rate

Your required return

12%

Terminal Growth Rate

Long-term assumption

4%

Implied Growth Rate

18.4%

Market expects ~18% annual growth for next 10 years

Your thesis: 14% — market may be overpricing growth

Returns & Tax Summary

Portfolio XIRR

21.3%

Absolute Return

₹3.4L

STCG (15%)

₹8,200

LTCG (10%)

₹12,400

Gain Breakdown — Current FY

Short-term gains · 40%
Long-term gains · 60%

Returns & Tax

Your returns, your tax —
calculated precisely

XIRR gives you the only return number that actually matters — time-weighted, accounting for every buy, sell, and dividend across your portfolio.

Margin also separates Short-Term Capital Gains (STCG) from Long-Term Capital Gains (LTCG) and calculates the applicable tax, so you're never surprised at the end of the financial year.

XIRRSTCG 15%LTCG 10%Per stockPer listFull portfolio
See your real returns

API & AI Agents

Let an agent do
the data entry

Create an API token and point your AI agent — or any script — at Margin. It can upload your holdings, tradebooks, and stock lists on your behalf, so you never have to wrangle broker files by hand.

Agents fetch setup instructions from a machine-readable llms.txt. Tokens never expire and you can revoke any of them, any time.

Personal API tokensAI-agent friendlyllms.txtRevoke anytime
Create an API token
agent · upload

# point your agent at

go.marginapp.in/llms.txt

POST /web/holdings

Authorization: Bearer mgn_••••••••

Content-Type: text/csv

142 holdings imported across 3 accounts

Organise & track

More tools, less noise

Stock Lists & Watchlists

Create custom collections — sectors, themes, watchlists. Run analysis across any list.

Notes per Stock

Rich text notes for each stock. Write your thesis, track your reasoning over time.

Stock Tags

Tag stocks by sector, conviction level, or any label you define. Filter and analyse by tag.

Stocks of Interest

Track stocks you don't hold yet. Set price anchors and monitor them alongside your portfolio.

Research Library

Read the story
behind every number

Margin builds structured research reports on Indian stocks — the business, its financial health, its recent story, how its valuation looks through the cycle, and the industry it competes in.

Don't see a stock you follow? Request it, and you'll be notified inside Margin the moment its research is ready.

Stock Story

Why the business matters, financial health, recent story

Valuation Normalisation

What earnings look like through the cycle

Segment Story

The business broken down segment by segment

Industry Story

Sector dynamics and structural forces

Browse the research library
margin · research

Stock Story

A leading Indian franchise

1 Why the business matters
2 Financial health
3 Stock's recent story
Quick story 3 / 40

A midcap compounder

Consumer · NSE

EBITDA margin

18% – 22%

Full story Video
YesMaybeNoNever

Screen

Screen the market,
one card at a time

Flip through a deck of quick stories — the essentials of each business at a glance. Give a fast verdict on every one: Yes, Maybe, No, or Never.

Margin remembers your calls and picks up where you left off. Everything you say Yes or Maybe to lands in your Screened list, ready to dig into.

Start screening

Data Security

Your portfolio data
stays yours

We use Privacy Vault — a secure encrypted store — to protect personally identifiable information like your name and email. Unlike a regular database, Privacy Vault locks sensitive fields with separate encryption keys.

  • Your broker login credentials are never stored
  • Sensitive data is encrypted with Privacy Vault (Databunker)
  • Only you can access your portfolio data
  • Trade files are processed and never exposed to third parties
How Privacy Vault protects you
Privacy Vault

Workflow

How it works

1

Import from your broker in seconds

Upload holdings and trade history from Zerodha, Groww, or Upstox as CSV or Excel. You can upload multiple files from different brokerages — Margin merges them automatically.

Supported: Zerodha · Groww · Upstox

margin · upload
Upload

Pricing

Simple, straightforward

Inaugural plan · pricing changes in a few months

Free

No credit card required.

  • Unlimited stocks
  • DCF & Reverse DCF valuations
  • XIRR & capital gains calculations
  • Custom price anchors
  • Stock lists & tags
  • Rich notes per stock
  • NSE & BSE support
  • Import from Zerodha, Groww, Upstox, AngelOne
  • API tokens for AI-agent uploads
  • Research library & Screen tool
Get started — it's free

Stock Stories

Fundamental stories,
told clearly

Our YouTube channel breaks down Indian stocks through a fundamental lens — business quality, valuation, and what the numbers actually mean for long-term investors. No noise, no tips.

Watch on YouTube

A sample of what's on the channel — more stories added regularly.

See all Stock Stories on YouTube

Industry Stories

Industries decoded,
top to bottom

We go beyond individual stocks to explore the industries they operate in — understanding sector dynamics, competitive forces, and structural tailwinds that shape long-term outcomes for fundamental investors.

Watch on YouTube

A sample of what's on the channel — more stories added regularly.

See all Industry Stories on YouTube